SOIL SISTERS

Women were once a long-abiding but usually unseen strength in American agriculture. They’re still mighty strong. But unseen? Not any more! These days, organizations like Soil Sisters are working fervently to champion women farmers and the healthy food they bring to our tables.

Soil Sisters is an annual event celebrating women farmers in Green County, Wisconsin. Think three fun-filled days of farm tours, hands-on workshops, locavore restaurants and Dinner-on-the-Farm.

Designing for Soil Sisters meant promoting the event itself and bringing an economic awareness to this unique area of Wisconsin. We did this with a variety of visual advertising, from full-page ads in Edible Madison magazine, to banner ads in local online publications.

Are you a food organization looking to better communicate your product or event? Drop Adunate a line!