The MOSES Organic Farming Conference is an event that’s long been admired at Adunate. With 66 workshops, 11 university courses, and two floors of trade exhibitors, it’s the largest of its kind in the United States. Each February 3,500+ enthusiasts—myself included—gather to network, learn, and feast on the most delicious food.
Here’s something to think about: In the case of conference collateral, sage expressions do not apply. People do judge a book by its cover. If you don’t snag them with an attention-getting first glance, you’ve lost the opportunity to communicate your message. You may even lose a conference attendee. Yes, covers do count!