Grace Place Coffee

Logo & Branding

Grace Place Coffee is a cozy, full-service coffee shop located near downtown Milwaukee and the Marquette University campus.

As an outreach program for Grace Lutheran Church, the shop wanted to embody the congregation’s identity while holding a look of its own. We did this by bringing the cityscape and font from the church’s logo together with a steaming cuppa jo.

Signage is an essential component of a shop’s marketing strategy. It captures the attention of a passerby. It welcomes guests inside. I love how Grace Place Coffee matched the structure of their sign to their logo.

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