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A Special Press Release for a Special Client
An annual report and save-the-date postcards are spring projects I enjoy doing for my client Forward Mutual Insurance Company. This year is special. Forward’s president and CEO is retiring after 33 years of defining leadership and the company is honoring him with great hoopla. Normally, Forward does a news release after the meeting, however this year […]
Alterra Coffee Tastefully Brews a New Brand
¡Viva Colectivo! Short Vimeo Photo So early yesterday morning we woke up to big headlines in the coffee news: Alterra Coffee is now Colectivo Coffee. Wow. Really? Milwaukee’s locally born and raised brand? What’s the scoop? Well, according to sources, Alterra owners Lincoln Fowler, Ward Fowler and Paul Miller say they are parting ways with Mars, […]
10 Ways Restaurants Are Using Social Media
How’s this for a great infographic? It’s put out by the makers of Digital Dining, an integrated management system that helps food industries better serve the people they feed. Finding this graphic was timely because I’m currently working on a website for Donny’s Girl Supper Club. Recently, I asked owner Jaci Mueller how her restaurant has changed since […]
Keeping My Clients in the News
Every March Forward Mutual Insurance Company hosts its policyholders’ meeting at the Ixonia Fireman’s Hall. Yes, the company presents its annual report, but probably even more important to this faithful crowd of mutual supporters are the door prizes, tasty luncheon and gathering together with longtime friends. It’s so very Wisconsin; I love writing such news! […]