A Special Press Release for a Special Client

An annual report and save-the-date postcards are spring projects I enjoy doing for my client Forward Mutual Insurance Company. This year is special. Forward’s president and CEO is retiring after 33 years of defining leadership …

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Showcasing My Entrepreneuring Clients

This week is National Entrepreneurship Week and what better time to showcase my newest clients: The Real Estate Duo! Owners June Herman and Terry Donahue are dynamite examples of the entrepreneurs we’re celebrating this week. They’ve …

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Branding That Stands the Test of Time

My husband and I are remodeling one of the bathrooms in our 96-year-old American Foursquare house. Actually he’s doing the work and I stand by offering creative direction (which is pretty much how we do …

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Keeping My Clients in the News

Every March Forward Mutual Insurance Company hosts its policyholders’ meeting at the Ixonia Fireman’s Hall. Yes, the company presents its annual report, but probably even more important to this faithful crowd of mutual supporters are …

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Putting My Clients in the News

Does social media make promotional benefits of the newspaper press release a thing of the past? Of course not. Especially in small town chronicles where local items make up a majority of the news. Adunate’s recent copywriting …

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