When it comes to objectivity, we have a responsibility to move beyond our fear or pride.
ethics
Who Owns a Name?
Last week The Cap Times ran an interesting story titled ‘We Are A People.’ It’s multifaceted to say the least and I was surprised it didn’t evoke more conversation. The story talks about Kickapoo Coffee, a fair trade, organic roaster from southwestern Wisconsin. But first, let’s explore a bit of geography for those unfamiliar with […]
Iowa Evokes Passions
Last weekend, while presenting my Marketing Your Uniqueness workshop at the Practical Farmers of Iowa (PFI) Convention, I posed this question: “Why do you do what you do; what drives you?” Put another way: What is your passion? My workshop attendees were business owners, ranging from farmers selling directly to consumers, to agri-tourist operators, to […]
Wisconsin Women are Go-Getters
I’m always proud to be a Wisconsin woman. However, this month my heart swells even more as we celebrate the 100th anniversary of Wisconsin’s ratification of the 19th Amendment, guaranteeing women the right to vote. On June 10, 1919, Wisconsin—movin’ people that we are— was the first state to take such action. We even beat […]
Shame, Shame, Logo Garden
Shutterstock image The Logo Garden affair is the buzz going around these days. It’s not a good buzz. Logo Garden, in its effort to offer “do-it-yourself logos for entrepreneurs,” has apparently copied work created by other designers. It then resells it without the designers’ permission, all for its own profit. And because Logo Garden is a […]