Schools Using the Harley-Davidson Effect

There’s a really long article by management guru H. Donald Hopkins (Temple University) entitled “Using History for Strategic Problem-Solving: The Harley-Davidson Effect.” In it he tells of corporate CEOs solving problems such as employee moral or …

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Involving Participants Makes Conference Fun

I’ve got an interesting project going on right now and, being a history buff, I’m really enjoying it. It’s the program and promotional pieces for the annual Wisconsin Lutheran Teachers’ Conference. How’s the cover looking …

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Must Non-Profits Look Like a Charity Case?

When I met with Rachel DiGiorgio two months ago, I knew I was going to like working with her. Rachel is the project manager for an upcoming National School Leadership Conference and she wanted topnotch …

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Mastering the Art of Project Management

Each autumn one of my biggest projects is for the Wisconsin Lutheran State Teachers’ Conference. It’s a 2-day event in October, for which I design two pieces: a 36-40 page program for online registration and a …

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It’s Autumn, It’s Conference Season

Besides being my favorite time of year seasonally, Autumn is also my busy time of year professionally. It’s conference season. That means I’m designing programs and all the promotional materials that make a successful event. …

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