Do political opinions hurt or help your business? Here’s what you should know.
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Iowa Evokes Passions
Last weekend, while presenting my Marketing Your Uniqueness workshop at the Practical Farmers of Iowa (PFI) Convention, I posed this question: “Why do you do what you do; what drives you?” Put another way: What is your passion? My workshop attendees were business owners, ranging from farmers selling directly to consumers, to agri-tourist operators, to […]
Bees Motivate Gratitude and Giving
I’m into my fourth year of beekeeping and while I still consider myself a newbie, I do feel I’ve come a long way. For one—and an important one at that—I can now find the queen. Finding the queen—or queenspotting, as they say—is huge in beekeeping. There are books on the subject, like this cool Where’s […]
Out and About with Fermentation Fest
News flash! Fermentation Fest event guides are hot off the press and heading out to exciting venues throughout Wisconsin. This 24-pg, can’t-miss guide is bubbling with interesting articles, art, class listings and city map—all the ingredients necessary for two weekends of culture convergence at Fermentation Fest. You don’t want to miss the Fest or the […]
Going the Extra Mile
When it comes to promoting my clients, I love getting out and shouting the good word. It’s easy because I design for clients I totally love and they give me great things to shout about. There’s something to be said for promoting one’s clients. Their success is my success, after all. But even more, it […]